Actress and media personality, Afoluwake Ogunkeye a.k.a Folu Storms has counseled filmmakers to consider alternative venues for film promotion and exposure because not all films are suitable for cinematic release.
In an interview with Sunday Scoop, Folu stated that although movies screened in cinemas have prestige attached, their exposure is also constrained, particularly in Nigeria.
“I am confused why many people are still hustling to get into the cinema. While I think the cinema is great and there is a certain level of prestige attached to it, it is limited in terms of funds. Its visibility is also limited, especially in Nigeria.
“How many cinemas do we have in Nigeria? How many cinemas do we even have in Lagos? It is a case of your toilet not working at home and you are wearing designer shoes outside. It is packaging. Cinema is necessary for certain types of films. I do not believe everyone should be hustling into the cinema.”
Folu asked filmmakers to make an effort to distribute their works internationally.
In her words;
“Filmmakers should desire the world to see their works. That is what our musicians have done. Are our musicians just clamouring to be heard in Lagos? They want their music to be global. You want the rest of the world to be your marketplace. That is the idea. That is my approach towards filmmaking. For anything we (entertainers) are doing in entertainment, we need to be stamping our stories globally and thinking about ownership.”